The Optisell Difference
Optisell is a full service business development consultancy. We believe sustainable performance development can only be achieved with an integrated approach. By addressing strategic, structural, operational and cultural issues we streamline sales processes, enable strategic & tactical management of sales opportunities, and build capability of sales staff.
Poor sales performance is a symptom of:
- unclear purpose, no strategic direction
- redundancy & inefficiency in sales processes
- sales staff not exhibiting performance sales behaviours
- absence of control, with unpredictable results
- unmotivated, unresponsive & uncooperative sales staff
Sales performance is therefore achieved by standardising sales processes and effecting cultural change, along with corresponding technology implementation.
Consequently the singular approach of specialist service providers such as CRM technology specialists or sales training organisations inevitably fails because each ignores critical drivers of performance.
Optisell differs in that we address all root causes of poor performance (process, technical and behavioural); providing solutions for market positioning and strategy, sales productivity and performance, cultural and account development.
Further, we support your business improvement initiatives through the implementation process. We don’t just talk the talk, we roll up our sleeves and actively guide the process of achieving your goals.
Knowledge Areas
Optisell consultants are sales performance specialists, employing a strategic top down approach to business development. Our integrated approach addresses strategic, operational and cultural elements of sales performance; providing strategic alignment, and improving productivity and efficiency of sales teams.
We offer expertise in sales strategy development, sales structural reengineering, sales process optimisation and sales performance development; as well as project managing sales technology (CRM, sales automation, business intelligence and helpdesk/support) implementations.
Experienced Team
The team comprises of functional experts (strategy, corporate structure & process design, and performance); working collaboratively to provide optimal business development solutions for our clients. We support our expertise through real-world experience, research and knowledge sharing.
Our team additionally has extensive experience within many industries with a business-to-business focus. We’ve developed deep expertise in many business sectors and are intimately familiar with the unique issues each faces.
Information about additional value is available by selecting from ‘listbox’ below: